Content + Social media Management

Creating and posting content on the regular is hard work, taking precious time away from your business. And that’s even before you have to worry about the constant updates, trends and emerging platforms that crop up when it comes to social media marketing.

Take a deep breath. I’m here to help.

If you’re looking for general social media management, I’d love to work with you. I offer 6 and 12-hour retainers for social media management, depending on how much you want to post and how much of your content is video (both recording on location and editing). Working with a social media manager means having more time to work on the things that make you money while I take care of making sure your online presence shines.

Monthly team strategy meetings

Each month, we’ll meet to talk about upcoming services/products, launches and other business goals. Then we’ll roadmap your content plan so I can divvy up tasks between the two of us, depending on how many hours you have in your monthly retainer.

Graphic design & content writing

I started as a graphic designer, so I can not only design your templates, social graphics, print materials and more. I can also edit your site and teaching portals so your online presence is always up-to-date with the content we’re posting on social media!

CONTENT & Social Media MANAGEMENT

Depending on your needs, your social media management could include not only posting to your online platforms, but also the creation of blog and newsletter content to support your digital marketing efforts. Consider me your right-hand woman!

A laptop and a tablet displaying real estate and social media content.
Multiple electronic devices showing gardening and landscaping content on social media, including a laptop, tablet, and smartphone, with images of gardens, plants, and outdoor projects.
An iMac computer displaying an email campaign archive webpage, and an iPad showing a newsletter about email marketing tips.

What’s involved?

While I do offer stand-alone strategies, most of my clients are monthly retainers where we work together to create blog, newsletter and social media content to promote their business online.

Here are a few common questions that come up.

  • The main difference between content management and social media management is:

    • Content management involves looking at your audience, figuring out the content that will resonate with them, and developing a strategy on how to use your online presence to answer their questions and position you as the authority.

    • This could involve blogs, newsletters, articles, guest posts, etc - and also involves taking one piece of content and making it work across a multitude of platforms.

    • Content strategy is about maximizing your time - you create content once, edit it and distribute it across the internet to serve your business.

    Social media management is creating content for 1-3 social media platforms. In my case, I do all the content writing and graphics as I have a background in content management.

    My retainer prices are the same for both, but more content means you'll need more hours in your package.

  • I work with my retainer clients anywhere from 6 to 20 hours per month, depending on how much content they want created, what platforms we're using and whether they want graphics, plus video, plus content writing/editing (or if they're doing a lot of the work themselves.)

    Due to my skillset, working with me starts at an hourly rate of $85/hour ($125 per hour outside of a retainer) - so larger retainers get a higher discounted rate.

    My 6 hour retainer is $500 per month and my 12 hour retainer is $1000 per month.

    An example 6 hour retainer: A single newsletter and blog post drafted, edited and published with all associated graphics required, plus 2 static single image/graphic posts per week to a maximum of 12 posts with templated graphics/provided images, captions drafted and scheduling for 2 meta platforms, minimal to no edits required. If the client decided they wanted a landing page for an upcoming event created with additional graphics associated, they could expect their retainer the following month to include billing for additional hours. All of this would be discussed beforehand.

    Clear communication and processes are key to keeping hours used to within your budget. I always let my retainer clients know if a request will cause an overage in hours.

  • No, if you want just the audit or strategy and want to do the work yourself, I offer stand-alone strategies.

  • Yes, I do have consulting hours available if you're looking to be pointed in the right direction!

  • You can! All of my retainers are hours-based, rather than skills-based, so you can choose what you want worked on each month.

Let’s work together.

The first step is to book a call and see if we’re a good fit. Fill out the info below and I will be in touch within 48 business hours.