INBOUND CONTENT GUIDE

INBOUND CONTENT GUIDE

Social Media Strategy Eraserheader Design    |    Content Strategy The Challenge: After spending a couple months immersed in learning inbound content planning with a focus on lead magnets, I needed to test my skills. Working with Alison Knott of Eraserheader, I wanted...
DESIGNATION SELLSHEET

DESIGNATION SELLSHEET

COURSE/PROGRAM SELLSHEET The Money Finder    |    Workshop Promotion The Challenge: One of the first projects I worked on with The Money Finder was a Designation Sell Sheet to be used at workshops to promote the Certified Cash Flow Specialist designation. I worked...
Monthly Marketing Campaign

Monthly Marketing Campaign

Monthly Marketing Package The Money Finder     |     Marketing Campaign The Challenge: While working for The Money Finder, part of the incentive for Financial Advisors to enter the program was marketing tools to help with their practice. While the company was small,...
VIP Experience Campaign

VIP Experience Campaign

EVENT PROMOTION CAMPAIGN The Challenge: My time with The Money Finder marked their 3rd Annual Cash Flow Symposium. While I was not originally on the event committee for the Symposium, my team was open to new ideas on how to make the event memorable for the limited...